Summary
Graphic designer with eight years of progressively responsible experience in digital and print design. Skilled in creation of branding, social media assets and marketing materials, in addition to:
• Branding
• Email Marketing & Design
• Layout & Typography
• Marketing Materials
• Copywriting
• Social Media Videos & Graphics
• Social Media Coordination
• Print & Digital Advertisements
• Podcast Production
• Photography
• Photo & Video Editing
Experience
Margot Elena | Denver, CO
Graphic Designer | October 2023–Present
Manages and designs Margot Elena’s email marketing
• Creates custom email marketing plans, copywriting and email campaign designs that increase Retail and Wholesale sales
Freelance Graphic Design | January 2023-October 2023
Created a variety of work for clients, including websites, branding, presentations, social media assets and marketing materials
PeakLeads.io | Denver, CO
Creative Lead | February 2019–December 2022
Promoted to Creative Lead after 1.5 years to take on duties including team management, creation of digital and print assets, social media coordination, and company podcast production
• Created and scheduled 50 pieces of social media content per month
• Produced four audio/visual podcast episodes and created 20 Reels/TikToks per month
• Renamed and rebranded company to better represent new mission
• Tripled Instagram follower count, resulting in an increase in clients and podcast listeners
• Managed company event to launch new PeakLeads brand with over 20 clients and 100+ people
• Designed branding, digital and print materials for client’s conference of 500+ people, resulting in new business for PeakLeads via word-of-mouth
Graphic Designer | February 2019–June 2020
• Worked with five external clients, conducted meetings and ensured customer satisfaction
• Ideated and designed eight custom websites & supporting digital assets
• Developed and distributed social media graphics & videos for both clients’ and PeakLead’s brands
Graphic Designer | Holiday Inn Club Vacations
Orlando, FL | November 2017–February 2019
Collaborated with the Graphic Design Manager to tackle marketing materials and internal client designs in a fast-paced environment
• Partnered with copywriters to design digital ads, social media graphics and resort signage
• Created internal items such as decks, business cards and promotional merchandise
• Designed branded promotions and decor for annual company-wide event of 2,000+ attendees
Visual Display Intern | Anthropologie
Disney Springs, Orlando, FL | Spring 2017
Worked with the Display Coordinator as the sole Visual Display Intern to create large-scale retail displays
• Integrated design and wood-working skills to construct tabletop, hanging and window displays
• Gained experience working with visual merchandising, interior design and prop setting
Software
• Adobe
+ Photoshop
+ InDesign
+ Illustrator
+ Lightroom
+ Premiere
• Squarespace
• WordPress
• MailChimp Email Marketing
• Sprout Social Media Software
• Libsyn Podcast Hosting
• TikTok
• Instagram/Facebook Reels
• YouTube & YouTube Shorts
Education
University of Central Florida –
Bachelor of Fine Arts in Graphic Design
Orlando, FL | Class of 2017